Name of your website?

Supplies Team Ltd

Your name?

Justyn Franklin

Your Location (city, etc)

Bradford, West Yorkshire and Hemel Hempstead Hertfordshire

Please give us a short summary of your website?

Supplies Team is the UKs number one distributor of office supplies, electronic office products, stationery and furniture to small, medium, public and corporate sector businesses.

What inspired you to launch your own website?

Customer demand and the desire to be the industry leading supplier of office supplies resulted in www.supplies-team.co.uk being formed.

When did you launch your first website, and what was it?

The web site www.supplies-team.co.uk was launched in 2000

How did you decide on a name for your website?

The domain name and name of the site are the business name - www.supplies-team.co.uk

What makes it different from other, similar offerings?

Supplies Team offers a unique service both from an electronic integration perspective, but also from the way in which we cater for our customer's needs. the site http://www.supplies-team.co.uk has many client specific landing pages designed to offer customers the information they require to allow their employees to order office supplies effectively.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

The goal is to be the biggest, fastest growing and most profitable office supplies distributor in the UK and then maybe further afield too.

How does your investment of time and money balance against your success?

The investment undertaken on www.supplies-team.co.uk has been significant, but the advantages Supplies Team get from the electronic ordering site and the static web site far out weight the investment so far.

If you had an unlimited development budget for development, how would you change your site?

I don't think I would change much as the site is constantly under review and we are currently merging our online ordering site and the static site into one.

If your site got really big, really quickly, would you be able to keep up with the demand?

Yes. We have a fully resilient system with scalable capacity for this very reason.

What unexpected costs and headaches have you had to deal with?

The costs initially were hardware and software related. The headaches have been related to online process amendments.

What has been your biggest challenge?

Bringing all aspects together for an online presence into one place at the right time from product data right through to company information.

What method has been most successful for promoting your website?

So far general marketing including links to the web site.

How has running your website differed from your expectations?

There is actually a lot more work involved in running a site than people tend to believe.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

I have been responsible for the site for the last 6 months and will continue to manage it for the foreseeable future.

Where do you see the focus of your site being in 5 years time

The site will be focused on customer acquisition and customer service being highly visible and adding value to the business

What is your website address?

Supplies Team Ltd

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